
BeautyEngine Insights Pulse Study
Winter Edition
The beauty industry experiences dynamic shifts throughout the winter months, from peak holiday spending in November and December to evolving consumer behaviors in January and February.
This report uncovers key trends shaping the market, including the dominance of skincare, fluctuating seasonal product usage, and a growing interest in brand discovery.
Choose additional Deep Dives into Skincare, Makeup, & Hair Care Trends and Key Takeaways.
Insights Starter
(1 category)
What’s Included:
Quarterly CPG Beauty Pulse Study1 Deep-Dive Category Report (choose from Skincare, Hair Care, or Cosmetics)
Best For:
Brands looking for consistent insights and a focused category deep dive.
Brand Builder
(2 categories)
What's Included:
Quarterly CPG Beauty Pulse Study
2 Deep-Dive Category Report (choose from Skincare, Hair Care, or Cosmetics)
Best For:
Brands managing multiple categories that want a fuller picture of the market.
Market Maven
(3 categories)
What's Included:
Quarterly CPG Beauty Pulse Study
3 Deep-Dive Category Report (choose from Skincare, Hair Care, or Cosmetics)
Best For:
Power users who want it all — full visibility across every category.